UNLIMEAT: Paving the Plant-based Meat Road in Korea

GFi / Good Food Institute APAC

/ BY SHEN LEE

UNLIMEAT: Paving the Plant-based Meat Road in Korea

There’s no doubt about it. Plant-based meat is sizzling in Asia. Plant-based meat companies like OmniMeat, Beyond Meat, and Impossible Foods are partnering with major chains like Starbucks and KFC to launch their products in major markets across China, Singapore, Korea, and more. Plant-based meat startups like Phuture Foods, Zhenmeat, and Shandi Meat are innovating next-generation products to further increase adoption. A recent Arizton report concluded that “Asia is expected to become one of the most lucrative markets for plant-based pork.”

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